24K Life Code — Competitor Reel Dashboard

Niche: Elite Black Holistic Mastery — elite transformation coaching for Black high-earning men across Mental/Physical/Spiritual/Financial/Relational pillars.
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Reels tracked this week
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Accounts tracked
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Combined engagement score
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Top reel score — @trentshelton
story-frame
Top winning hook style
First tracked week for this client — week-over-week deltas and trend badges begin appearing after the second weekly build.

This week's top performers

Top 3 reels this week by Engagement Score — tap to open the full breakdown.

Hook taxonomy (sorted by combined engagement score)

problem-promise
1 reels
172 combined engagement score
contrarian-claim
3 reels
194453 combined engagement score
list-tease
0 reels
not seen this batch
demo-first
1 reels
131284 combined engagement score
story-frame
4 reels
745743 combined engagement score
data-shock
2 reels
105893 combined engagement score
identity-call
4 reels
3428 combined engagement score
other
0 reels
not seen this batch
Reel previews play inline for public Instagram accounts only. Private or removed reels show a direct "Source reel ↗" link instead of a broken preview.
TR

@trentshelton

Aspirational New

Trent Shelton is a reels-native media personality built on faith-forward mindset and relationship content for men rebuilding their standard after setbacks. He serves a broad, mass-market audience seeking accessible, emotionally direct motivation, and is known for strong, well-crafted hooks in short-form self-development content.

3 reels tracked this batch 748897 combined engagement score Top hook style: story-frame

Top Reels — this batch

Ranked by Engagement Score (likes + comments, + shares/saves when present). Capped at top 5 per profile.
MY

@myrongolden

Aspirational New

Myron Golden is a business and wealth coach who blends faith-based teaching with sales, marketing, and entrepreneurship training. He serves established entrepreneurs and high earners looking to scale, positioning himself as a mentor for people ready to operate at an advanced level rather than beginners.

3 reels tracked this batch 410050 combined engagement score Top hook style: contrarian-claim

Top Reels — this batch

Ranked by Engagement Score (likes + comments, + shares/saves when present). Capped at top 5 per profile.
WA

@wall_street_trapper

Direct rival New

The Wall Street Trapper, Leon Howard, is a stock-market educator who turned a personal story of hardship and incarceration into a teaching platform on investing and wealth-building. He serves everyday investors, particularly those recovering from financial setbacks, with straightforward market education delivered through a high volume of short-form videos.

1 reels tracked this batch 15209 combined engagement score Top hook style: data-shock

Top Reels — this batch

Ranked by Engagement Score (likes + comments, + shares/saves when present). Capped at top 5 per profile.
ET

@etthehiphoppreacher

Aspirational New

Eric Thomas, known as "ET," is a sermon-style motivational speaker and author who built his platform on discipline and mindset coaching drawn from his own story of overcoming homelessness. He serves men at every income level looking for a "big brother who made it" voice pushing them toward self-discipline and accountability.

1 reels tracked this batch 3312 combined engagement score Top hook style: identity-call

Top Reels — this batch

Ranked by Engagement Score (likes + comments, + shares/saves when present). Capped at top 5 per profile.
EA

@earnyourleisure

Direct rival New

Earn Your Leisure is a financial-literacy media brand and podcast network founded by Troy Millings and Rashad Bilal, covering investing, business, and entrepreneurship through guest interviews and real case studies. It serves a Black audience of entrepreneurs and aspiring investors seeking practical, culturally grounded financial education.

3 reels tracked this batch 3265 combined engagement score Top hook style: story-frame

Top Reels — this batch

Ranked by Engagement Score (likes + comments, + shares/saves when present). Capped at top 5 per profile.
ED

@edlatimore

Adjacent New

Ed Latimore is a self-improvement creator and author known for compact, metaphor-driven content on discipline, mindset, and personal responsibility. He serves an audience focused on incremental self-improvement, with a smaller but highly engaged following that reflects a craft-forward, less mass-market approach.

2 reels tracked this batch 200 combined engagement score Top hook style: problem-promise

Top Reels — this batch

Ranked by Engagement Score (likes + comments, + shares/saves when present). Capped at top 5 per profile.
TO

@tonygaskins

Direct rival New

Tony Gaskins is a relationship and life coach who sells coaching engagements built off short-form video covering marriage, boundaries, and personal accountability. He serves people navigating relationship challenges and personal growth, with content aimed at both individuals and couples.

2 reels tracked this batch 40 combined engagement score Top hook style: identity-call

Top Reels — this batch

Ranked by Engagement Score (likes + comments, + shares/saves when present). Capped at top 5 per profile.

How the machine works

Scrape

Auto-discovery + per-reel fetch across the tracked roster.

{{$cost}}

Transcribe

Speech-to-text on the reel audio, local CPU fallback.

{{$cost}}

Claude: score + break down

Score 1–10 for niche relevance, split into Hook / Beats / CTA.

Free (in-session)

Gate ≥7

Keep score ≥7 AND verdict true.

Free

Supabase

Weekly snapshot written; prior weeks read back for deltas + trend flags.

Free (within tier)

This dashboard

Static, self-contained HTML rebuilt each week with baked results.

Free